What? Really? Motivation is bullshit. Yes, it is. Let me elaborate why motivation is bullshit. We can be motivated every day to go to the gym, to ask that girl/guy out, to leave our broken relationship, to go out there and follow our purpose, but if we don’t actually do it, we will NOT do the things that we know we have to do. We are always motivated to do the easy things because the biggest problem is that we were sold a lie that we need to be motivated to do something that is hard.

Mel Robbins, author of the Five Second Rule said; “In order to change – in order to build a business or to be the best parent – you’re going to have to do things that are difficult, uncertain or scary. Which sets up this problem for all of us. You’re never going to feel like it.

Every day I feel motivated to go to the gym, I really do. I wake up, think of the gym and how great it is to go to the gym. I get ready and drive…to the office. Why don’t I drive to the gym? Why do I drive to the office instead? I feel motivated every single day and I mean it. This is why motivation is bullshit; I have to make a decision and GO to the gym NOT think about going.

On the other hand, we need to be motivated about the process, about the end result. We need to be motivated and excited about our end-goal; what it is that we want to achieve.

A lot of people can be motivated to come to the Think Beyond Conference but they will not come; they will say some day. The truth is that by saying some day you will take your dreams to the grave with you. People can be motivated to change but the truth is that they need to actually book a ticket, come to the conference, listen, have an open mind and then put what they have learned into practice. Only then can change happen, only then we will move out of our comfort zone, only then we will feel truly fulfilled with our life.

This is one of the topics that I will discuss at the conference. I will share how I do things that I’m scared of on a daily basis. I will share ideas that I use that helps me trick my mind. To achieve our goals and go beyond our own expectations we need to understand that motivation is bullshit and actions speak louder than words.

The whole self-help industry is built on this idea; motivation.  Which is not true. I believe that people say that because it sells better. Why does it sell? Because some people prefer to listen to that rather than the truth. A conference that is there just to inspire you is no good, a conference (like Think Beyond) that will inspire you and give you fresh ideas that you can use instantly will do you good.

Here’s the key; get inspired, get motivated BUT immediately take action; call your friend, make a conscious decision that you will do that thing that you are passionate about it, write down your plan, start executing, start immediately after you get motivated because if you leave it and watch another YouTube video nothing will happen.

I used to read a lot of books but I didn’t implement all the ideas I learned, I just kept reading more and more books. Today I read or listen on the Audible App and then go back and look at my notes, then I write them down on Evernote so I can go back and read my notes again and then I create an action plan on what do I need to do right now to improve that area of my life. This process is harder BUT I can see dramatic changes; I might not read 100 books per year but I read less and get better results. There are a lot of people who read articles and read books but they don’t execute those new ideas because there is NO action plan. The key, I believe, is to sit down and think, and write about what we read, and write down how we can implement it in our next conversation.

I would love to hear your thoughts below.